Privacy Policy

1. Who we are

Korea Hotel Picks (https://www.korea-hotel-picks.com) is a travel content site operated by Ji-won Kim, based in Seoul, South Korea. This policy explains what data is collected when you use this site and how it is used.

2. Data we collect

We collect two types of data:

• Automatically collected data — When you visit the site, standard server and analytics tools may record your IP address, browser type, referring URL, pages visited, and time spent on each page. This data is used in aggregate form only and is not linked to any individual identity.
• Data you provide — If you submit a comment or contact form, we collect the information you enter (name, email address, message content). We do not sell or share this information with third parties.

3. Cookies

This site uses cookies for the following purposes:

• Analytics (Google Analytics 4) — We use Google Analytics to understand how visitors use the site. Google Analytics places cookies on your device to collect anonymous usage data. You can opt out via Google’s opt-out tool.
• Advertising (Google AdSense) — We display ads via Google AdSense. Google may use cookies to serve ads based on your prior visits to this and other websites. You can manage personalised ad settings via Google Ad Settings.
• Functional cookies — We may store a small cookie to remember your display preferences (e.g. light or dark mode).

4. Affiliate links

This site contains affiliate links to Agoda. If you click one and make a booking, we may earn a commission at no additional cost to you. This does not influence editorial content — properties are selected based on quality and relevance, not affiliate arrangements.

5. Third-party services

The following third-party services may process data when you use this site:

• Google Analytics (analytics.google.com) — usage analytics
• Google AdSense (google.com/adsense) — advertising
• Agoda (agoda.com) — hotel booking affiliate partner
• Vercel (vercel.com) — hosting and CDN

Each of these services has its own privacy policy. We encourage you to review them if you have concerns about data processing.

6. Data retention

Analytics data is retained for 14 months, after which it is automatically deleted by Google. Contact form submissions are retained for as long as necessary to respond to your enquiry and are then deleted.

7. Your rights

If you are located in the EU, UK, or a jurisdiction with similar data protection laws, you have the right to access, correct, or request deletion of personal data we hold about you. To exercise these rights, contact us at jiwon@korea-hotel-picks.com.

8. Changes to this policy

We may update this policy from time to time. The “last updated” date at the top of this page will reflect any changes. Continued use of the site after an update constitutes acceptance of the revised policy.

9. Contact

For privacy-related questions, contact Ji-won Kim at jiwon@korea-hotel-picks.com.